Polycentric Innovation: The New Global Innovation Agenda for MNCs - Navi Radjou - Harvard Business Review

Polycentric Innovation: The New Global Innovation Agenda for MNCs - Navi Radjou - Harvard Business Review: "The best way for an MNC to shape (and lead) a market is by building up more local R&D capabilities and cultivating a vibrant local partner ecosystem so it can systematically design and market locally-relevant offerings. But that requires shifting MNCs' center of R&D gravity from the West to the East."